Bigg Boss Telugu Season 9 has once again become the talk of the town — this time not just for drama in the house, but for something happening outside. Reports suggest that a few contestants are spending big money on their PR teams, and this is raising serious questions about whether external influence is shaping the game.
According to recent updates, one contestant is reportedly paying around ₹16 lakh to their PR team for managing publicity and influencing viewer perception. This is not a small spend — it shows how far some are willing to go to secure a win in the finale. The publicity money, fans feel, could be creating an unfair advantage, especially for those with deeper pockets.
This PR-spending controversy has sparked a huge debate among viewers. Many believe that Bigg Boss Telugu should be about how people play inside the house, not about how much their supporters spend outside. If PR teams become the deciding factor, it could change what fairness means in this reality show. Some fans are calling out the makers for not putting stricter limits on external promotions and suspect that the game’s balance is being tilted.
On the other side, a few supporters argue that if contestants want to spend money on PR, that’s their choice — and it doesn’t guarantee votes. They say that what really matters is performance in the house, the emotional stories, and how contestants connect with the audience. Still, a big PR budget can’t be ignored when fans and viewers are deeply engaged.
Inside the Bigg Boss house, contestants might already be sensing this heat. If they find out about this spending, it could lead to tension among them. Some may feel betrayed or disadvantaged, especially those who do not have the same financial backing. It might push them to rethink alliances, or even change how they behave in public-facing tasks.
This controversy also raises questions about how Bigg Boss Telugu 9 is being perceived outside. Will future eliminations or winners be judged by their gameplay — or by how well their public relations are managed? Fans are watching closely, not just for drama, but for the integrity of the game.
At this point, Bigg Boss Telugu 9 is not just a game of survival inside the house — it seems to be a battle of influence outside too. With the finale approaching, this PR-spending issue might become a key talking point. Contestants, viewers, and critics alike now wonder: does talent win the Bigg Boss trophy, or does money and promotion play an even bigger part this season?